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That explains a lot. I just got some Tonsorial Shave Cream from New York Shaving Company. I was amazed at how easy it was to lather.

I thought Williams was difficult at first, but I'm kinda...

You can get a Williams shaving Puck from CVS for less than $2.

I find its also easier for a beginner to whip up a lather considering the tallow in Williams.